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"Moody
Marketing Group has a working relationship
with all of the
Radio Stations Companies within all of the DMA’s."
Local Area Radio
Station advertising is an
excellent way to reach and target potential customers within
a reasonable proximity to your business.
Radio stations have a large
listening base directed primarily by the number of
output Watts of the station and the radio station format.
Utilizing radio station
advertising with a wide variety of formats necessitates
having a “good feel” for the customer base you wish to
attract. It is unlikely that a potential customer who on a
regular basis listens for example to “Country” music will
turn the dial and begin listening to a radio station with an
“R & B” or “Classical” format.
Radio, with the basic
requirement of having a radio, has the potential to reach
large numbers of potential customers. Radio station
rates are based on the overall number of potential customers
they can “reach” within their particular market area.
Moody Marketing Group has
a working relationship with all of the Radio Stations
Companies within all of the DMA’s. As part of your
FREE needs assessment for
your business we will look at the feasibility of Radio
Advertising and all other medias within your DMA and make
recommendations to you that will give you the maximum
exposure based on your business goals and advertising
budget.
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